Brand Guide
Resources
A variety of resources are available to assist you in complying with the University Marketing and Communications Policy and brand guidelines. For further information, please contact brand@udayton.edu.
The updated chapel logo is the official institutional logo of the University of Dayton, and it features the chapel, the most recognizable symbol of the University of Dayton. Its updated format allows for more flexibility in digital spaces.
University employees who are responsible for marketing and communications may request the brand toolkit, which includes Adobe color palettes, graphic elements, photography overlays, photo containers, background images and more.
Through our self-service marketing site, faculty and staff can easily create branded materials from the convenience of their office. No special software is needed.
The University has three main typefaces. If you are using the self-service marketing templates (accessible via Porches) or working with a brand-approved freelancer, you do not need to purchase or install the fonts. If you are creating materials on your own and need the fonts installed on your machine, you will need to purchase them.