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Minor in Entrepreneurship


Students majoring or minoring in entrepreneurship develop an understanding of how a business enterprise is conceived, launched and sustained. Students learn how to identify viable business opportunities and how such opportunities are transformed into new ventures. Additional emphasis is placed on how successful entrepreneurial ventures compete for financial resources, identify and reach their target markets, and establish business processes, systems and controls to manage small and growth-oriented ventures.

A key feature of the entrepreneurship major is the sophomore experience in which student teams create micro-businesses and actually run them during their sophomore year. This experience is directed through the L. William Crotty Center for Entrepreneurial Leadership and includes seminars with faculty and entrepreneurs who work with students to develop the essential knowledge, skills and abilities for successfully running a micro-business.

Another key feature is the senior seminar in which students either write a complete business plan for a viable business that they are considering launching after graduation, or work as consultants with an entrepreneur to solve an actual problem within an existing entrepreneurial business.

Program Details

We've created an academic environment where students can live out the University's ideal - to learn, lead and serve. It's a commitment that resonates throughout our department.

All three of our majors embrace a theory-to-practice orientation that includes hands-on, required capstone courses involving projects with real organizations. Our department offers majors and minors in entrepreneurship, leadership, and marketing. Majors in marketing can also earn an emphasis in sales management - a highly sought skill as almost two of every three marketing majors land their first jobs in a sales-related field.

Department of Management and Marketing

Miriam Hall, Room 710
300 College Park
Dayton, OH 45469-2271


School of Business Administration

Miriam Hall
300 College Park
Dayton, Ohio 45469 - 2226