Bachelor of Fine Arts

Graphic designers shape, interpret and translate information as visual communicators linked at the intersection of art and technology. The B.F.A. in graphic design prepares you for success beginning with art and design foundation work that progresses to intensive graphic design courses with experiential and service learning components, allowing for practical application of a growing skill set.


Program Overview

Why Study Graphic Design at UD?

Our graphic design majors have continued opportunities to work with clients on campus and throughout the Dayton region. Through Ligature Studios, students can work with clients from across campus and the Dayton community. This real-world experience builds professional best practices and networking relationships.

In our state-of-the-art facilities — on and off campus — students collaborate with campus partners to bring the artistic creation of community storytelling to visual fruition.

The University of Dayton is accredited by the National Association of Schools of Art and Design.

Ready to take the next step? Explore admission options or schedule an academic visit to learn more about graphic design at UD.

Degree Information and Sample Plan

The Bachelor of Fine Arts in graphic design teaches you to channel knowledge and creativity toward inventive and effective design solutions. With our comprehensive liberal arts education, you'll become an adaptable, creative thinker who is prepared for a range of professional careers including: branding and packaging; environmental, web, interaction and production design; digital, marketing, social media and user experience design.

Progress Review

Though there is no portfolio application/entrance requirement, all majors in the department go through a major review upon completion of the foundation courses.

In this review — known as the Exchange — all majors are evaluated by a committee of three faculty members from the department. The review is 30 minutes and results in a written evaluation of student progress toward their degree.

Sample Plan of Study

This is a sample plan of study for students starting at UD in the 2025-26 academic year. This is a recommended course sequence, but your schedule may vary depending on previously earned college credits, course availability, advisor recommendations, and your personal goals and interests. Please contact your holistic advisor if you have any questions.

Semester 1
  • ASI 150 – Introduction to the University Experience
    1
  • HUM 101 – Chaminade Seminar: Reading and Responding to the Signs of the Times
    3
  • CMM 100 – Principles of Oral Communication
    3
  • VAF 104 – Foundation Drawing
    3
  • VAF 112 – Foundation 2-D Design
    3
  • VAP 101 – Foundation Photography
    3
  • Total Credit Hours 16
Semester 2
  • HUM 102 – Marie Thérèse Seminar: Human Dignity and the Common Good
    3
  • VAF 117 – Foundation 3-D Design
    3
  • VAF 216 – Design and Color
    3
  • VAD 220 – Design Processes I
    3
  • VAH 201, 202 or 203 – Survey of Art: I, II or III
    3
  • Total Credit Hours 15
Semester 3
  • VAD 240 – Form and Concept
    3
  • VA Elective
    3
  • Elective Studies (possible minor)
    3
  • CAP Mathematics
    3
  • CAP Natural Science with Lab
    4
  • Total Credit Hours 16
Semester 4
  • VAD 245 – Typography I
    3
  • VAR 299 – The Exchange
    0
  • ENG 200 – Writing Seminar II
    3
  • Elective Studies (possible minor)
    3
  • CAP Practical Ethical Action
    3
  • CAP Social Science
    3
  • Total Credit Hours 15
Semester 5
  • VAD 320 – Design Processes II
    3
  • VAD 345 – Typography II
    3
  • VAH 383 – History of Graphic Design
    3
  • Elective Studies (possible minor)
    3
  • CAP Advanced Religious Studies/Faith Traditions
    3
  • Total Credit Hours 15
Semester 6
  • VAD 360 – Web Design
    3
  • VAD 411 – Graphic Design I
    3
  • VAH Elective (300-400 level)
    3
  • VA Elective
    3
  • Elective Studies (possible minor)
    3
  • Total Credit Hours 15
Semester 7
  • VAD 412 – Graphic Design II
    3
  • VAD 498 – Senior/Professional Seminar - Graphic Design
    3
  • VAH Elective (300-400 level)
    3
  • CAP Advanced Philosophical Studies
    3
  • General Elective
    3
  • Total Credit Hours 15
Semester 8
  • VAD 415 – Graphic Design III
    3
  • VAD 499 – Portfolio and Paper - Graphic Design
    3
  • VA Elective
    3
  • CAP Advanced Historical Studies
    3
  • CAP Diversity and Social Justice
    3
  • Total Credit Hours 15
* Elective Studies: 12 credit hours in a non-visual arts field but relevant to the student’s major and assists the student in achieving career goals. Including but not limited to: business, sustainability, human rights, marketing, communication, women’s and gender studies, theatre, etc. These courses may fulfill CAP requirements.

Equipment, Software and Supplies Requirements

The department requires the purchase of a MacBook Pro for all graphic design majors at the start of classes in the first semester. Additional computer requirements information can be found on the UDit website.

In the second year, graphic design majors will purchase a subscription to the Adobe Creative CloudSee the Adobe website for student pricing.

Admission Information

At the University of Dayton, applying is free and test scores are optional. When you apply, you'll automatically be considered for a merit scholarship.

Learn about our admission process, then apply using UD's application or the Common App.

Tuition and Financial Aid

Rooted in our Catholic, Marianist traditions, the University of Dayton is dedicated to being transparent and ensuring student success. And with high graduation and success rates, UD is an excellent value.

To help you cover your costs, a variety of scholarships, grants, loans and part-time work study are available. The University also accepts transfer credits and credit by exam for undergraduates, giving you more flexibility to add a double major or minor or participate in a transformational experience like study abroad or co-op.



Success After Graduation

Get more than your foot in the door — get ready for success. At our College of Arts and Sciences, you will have the opportunity to combine the classroom and business world together in a way that allows you to further sharpen your skills. It’s a key reason why employers love hiring our students — they can hit the ground running.


Design Your Academic Path

Celebration of the Arts

The Celebration of the Arts is held each spring and showcases the artistic accomplishments of University of Dayton students from across the university.

Galleries and Theaters

With multiple galleries and theaters on campus, students have a variety of spaces to share their talents and creations with their peers, as well as the Dayton community.

Learn by Doing

Our faculty understand the value of experiential learning. As such, they strive to give students many opportunities to learn from doing, through a variety of departmental and interdisciplinary programs and projects.

Scholarships

Scholarships offered by the Department of Art and Design are awarded to first-year, full-time students who enroll in a four-year program in any of the major program areas within the department.



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Ready to Study Graphic Design at UD?

Let’s create your future. Now you know what we’re about: community, personal attention, hands-on learning, integrity and global thinking. Take the next step and connect with us today.

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