Flyer Consulting

We analyze your current marketing framework and implement tailored strategies and processes to focus efforts towards your goals and achieve high engagement.

Branding Solutions

Your brand tells the story of your nonprofit. Our consultants will help you create a cohesive brand that conveys your message clearly and accurately.

Brand Perception Evaluation

How your target audience perceives your brand is invaluable to your organization. Our team will conduct research and analyze data to determine the current perception of your brand by those who have interacted with it and recommend how to improve or maintain your brand image.

Brand Architecture

Behind every strong brand lies a solid brand architecture. Our consultants will look at your organization and industry to find the most effective brand architecture for you and recommend steps on implementing and sustaining a strong brand architecture.

Brand Strategy

Brand strategy is what unifies your organization under a strong message. Our team will help you clarify your message and ensure that your brand strategy is cohesive and executable.

Digital Solutions

Digital marketing is an easy and affordable way to reach your target audience. Our consultants will work with you to create a strong digital presence that is consistent across all platforms.

Website

Search Engine Optimization (SEO)

Driving traffic to your website helps spread the mission of your organization. Our team will analyze your current Search Engine Optimization strategies and recommend ways to drive more targeted traffic to your website.

Website Analysis

Your website is your go-to source of information for your organization. Our consultants will help you decipher your website needs, match you with the appropriate web host, recommend website best practices, and leave you with a user-friendly website tailored to your organization.

Social Media

Social Media Audit

Social Media is one of the easiest ways to connect with your target audience, and it is important to have consistent, clear messaging across all platforms. Our consultants will analyze your current content, create a messaging strategy, and recommend consistent content to post across all platforms. ​

Content Management Tools

Our team has experience working with several different content management services, such as Hootsuite, Buffer, and more. We will determine what platform is best for your nonprofit and provide tips on how to best utilize the platform.

We take a look at your current financial and operational state and help shape the future of your nonprofit for maximum impact on the community. 

Business Analysis

How does your organization compare to your peers and industry? Flyer Consulting provides benchmarking capabilities and insights using your financial data to analyze the health of your organization.

Our team will optimize your nonprofit’s processes and leverage resources specific to your industry to mitigate challenges and optimize opportunities. Our research practices coupled with our understanding of publicly available data will help your nonprofit achieve the desired outcome.

Nonprofit Health Check

Flyer Consulting developed a proprietary model to compare a specific nonprofit’s business metrics to industry averages. We use publicly available data stored in a cloud-based system to conduct a ratio analysis of your nonprofit to identify strengths and shortcomings compared to your industry. This information is displayed on interactive and customizable Tableau dashboards to allow your nonprofit to visualize your financial performance.

KPI Reporting

From the Nonprofit Health Check dashboards, our consultants will provide a report encompassing key performance indicators and their impact on your nonprofit. This report can summarize financial data from your nonprofit’s individual events or complete financial statement information. Through this in-depth financial analysis, your nonprofit can create an effective strategy.

Market Research

One of the keys to any organization is understanding the market in which it operates and the individuals affected by it. Our team uses a collection of resources to compile information about your organization's industry, location, market, peers, and stakeholders that can be used as an instrumental tool in organizational decision making and growth. This information coupled with our financial reports provide a great analysis of your organization's position in your community.

Strategic Growth

How should your organization plan to reach its strategic goals or even begin to develop those goals? Wherever you are on your growth timeline, Flyer Consulting works with you to identify and achieve short-term and long-term strategies.

Capital Campaign

Developing a fundraising plan to gain desired funding for completion of projects is one of the most important initiatives your nonprofit can undertake. Our team will help you develop a plan that identifies potential donors, realistic goals, and a timeline for a successful capital campaign.

Donor Strategy

Developing an actionable plan to sustain current donors and target new donor bases is vital to the growth and sustenance of a healthy organization. We segment your donors based on patterns, potential, and communication channels to develop targeted insights for your nonprofit.

Strategic Planning

Flyer Consulting will work to help clarify the vision of your organization and help you define tactical goals for the future. Our team brings a fresh perspective to help your organization create a competitive business strategy and develop a comprehensive plan.

New Venture Feasibility

Our team works to understand your nonprofit’s goals and vision to develop a clear roadmap for new ventures. We help guide this growth through structured strategies focusing on the project’s market opportunities, financial impact, and operational feasibility.

We recommend, implement and optimize software platforms for your nonprofit to digitize your operations and unlock new opportunities. 

Do you know your team is wasting time not using technology or using outdated systems? Our team can recommend technologies that will transform your organization in the digital age. Software as a Solution (SaaS) applications can provide accessible systems that pull in, organize, and provide reports and records of critical data points. These applications save your organizational leaders time and money to focus on more strategic work.

Does your organization already own software that no one knows how to use? Our team provides optimization of existing systems to put the technology you have to work. Our team can also deliver training to your team to ensure this is a sustainable solution.

A strong technology strategy can save your organization from meaningless data and redundant systems. Our team can analyze the existing and ideal state of the data flowing through your organization and the systems it touches. We can then make recommendations on opportunities to connect your organization through technology and data-driven insights.