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Flyers for Financial Literacy

Flyers for Financial Literacy

Shea Donovan '22 October 18, 2021

New student-led initiative seeks to inform, educate on financial topics

Flyers for Financial Literacy, a service-learning initiative on campus established last fall, puts into action the meaning of "learn, lead and serve," as envisioned by the University’s mission.

Started by UD accounting faculty and staff, and supported by student leaders, Flyers for Financial Literacy is an organization eager to create the space — on campus and in the greater Dayton community — for conversation and education around real-world financial and economic topics.

“This group is really about learning so they can create this initiative that allows them to serve others, to educate others,” said Marsha Keune, associate professor in the department of accounting and lead adviser for the organization. “It really demonstrates that this business knowledge can be beneficial to helping others.”

More than 65 percent of Americans are unable to answer more than three of five questions on a basic questionnaire related to financial and economic topics, according to the Report on the Economic Well-Being of U.S. Households.

Group of students who are members of Flyers for Financial Literacy.
Student members of Flyers for Financial Literacy


Aware of this knowledge gap, Flyers for Financial Literacy members are optimistic about their ability to begin changing the stats. To do so, accounting students and other financially literate students work with clients from the University community as well as the broader Dayton community and provide an accessible education on important financial topics. This includes an 8 p.m. Oct. 20 speaker from the Hanley Sustainability Fund. The organization is reaching out to faculty members and organizations on campus for future events.

Future topics include tax preparation, FAFSA preparation, subsidized versus unsubsidized loans, budgeting, credit scores and health insurance.

“The potential that this organization has excites me, and I’m thrilled to be a part of this force for positive and impactful change,” said Clare Gaffney ’23, vice president of recruiting.

Flyers for Financial Literacy has identified three main areas of action: creating a digital presence, educating UD students and educating K-12 students.

“I’m biased, but I think this is the quintessential idea of ‘learn, lead and serve,’” Keune said. “It just demonstrates what UD is all about.”


Flyers for Financial Literacy is actively recruiting members. If you are interested in joining, you can reach out to Emma Fieweger (fiewegere1@udayton.edu) or Clare Gaffney (gaffneyc3@udayton.edu) for more information.

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